MISSION

 

About Northwest Magic

 

Founded in 2007, Northwest Magic (NW Magic) is one of the premier girls’ and boys’ basketball development programs in Washington State. Now entering our 20th season, Magic has grown into a nationally recognized college development program committed to building players on and off the court.

We offer teams at multiple levels — from foundational youth development to elite national competition — ensuring every athlete is placed in an environment that challenges and supports their growth.

Our high school girls compete on the Nike EYCL circuit, while our boys compete at the highest levels of national exposure events. Across all age groups, our teams participate in local, regional, and national tournaments aligned with their level of development and competitive readiness.

But Magic is more than tournaments and travel.

 

Our Mission

Our mission is to use basketball as a vehicle to develop confident, disciplined, and accountable young leaders.

We are committed to:

 

  • High-level skill development

  • Basketball IQ and decision-making

  • Competitive preparation

  • Character, leadership, and life skills

  • Academic accountability

  • Exposure opportunities for athletes pursuing the next level

Player development is intentional and structured. Through organized practices, specialized training sessions, film study, leadership development, and national competition, we prepare athletes for success beyond the game.

 

The Magic Standard

All Northwest Magic coaches share a unified philosophy rooted in fundamentals, preparation, accountability, and culture. This alignment ensures a consistent learning environment across all teams and age groups.

We believe:

  • Development is earned daily.

  • Exposure is a result of preparation.

  • Character matters.

  • Sisterhood and brotherhood are built through shared work.

  • Great programs are Built. Not Born.

For 20 seasons, Magic has been built on family, commitment, and a relentless pursuit of growth. And we’re just getting started.

 

 

 

Why Families Choose Northwest Magic

Families choose Magic because we are more than a team — we are a development ecosystem.

For 20 seasons, we have built a program rooted in structure, accountability, and genuine relationships. Parents trust Magic because we prioritize:

 

True Player Development

We teach fundamentals the right way — footwork, decision-making, basketball IQ, and competitive habits that translate to high school and beyond.

 

Clear Communication & Structure

From practice schedules to tournament planning, families know what to expect. We believe in transparency, organization, and consistency.

Experienced & Aligned Coaching Staff

Our coaches operate under a shared philosophy. Players experience continuity in teaching, expectations, and standards across every level.

College-Development Mindset

We prepare athletes for the next level — mentally, physically, and academically. Exposure is earned through preparation and performance.

 

Culture & Community

Magic is family.

We build sisterhood and brotherhood.

We support each other at school games.

We celebrate wins and grow through losses — together.

Accountability On & Off the Court

We emphasize leadership, academic responsibility, and personal growth. We are developing strong athletes — and strong young adults.

At Northwest Magic, we don’t just focus on who a player is today.

We invest in who they are becoming.

Because here, it’s not just about playing basketball.

It’s about building something that lasts.